After Roe Overturned, Focus on the Family Launches Multimillion Dollar Pro-Life Ad Campaign

Roe Ad

In response to the U.S. Supreme Court’s decision to overturn Roe v. Wade this morning, Focus on the Family is immediately launching a multimillion-dollar pro-life ad campaign.

The effort aims to change hearts and minds on the issue of abortion, and promote Focus’ Option Ultrasound Program (OUP), which has saved nearly half a million preborn lives from abortion since 2004.

The ad will air on Fox News’ “Tucker Carlson Tonight,” as well as on the Hallmark channel, the History channel, Lifetime, Newsmax, TV Land, and on Washington, D.C., local media channels among others.

You can watch the ad here:

In response to the high court’s decision, Focus on the Family President Jim Daly issued a statement celebrating today’s decision.

“No court has the right to deprive a child of the right to live. We celebrate this milestone today and applaud the six justices who have courageously and correctly interpreted the United States Constitution,” Daly said.

“This is a day to give thanks to God. It’s also a day to give thanks to the tens of millions who have marched in the snow and cold on the anniversary of Roe these last fifty years as faithful witnesses to the value of human life. It’s a day, as well, to give thanks to those who have committed their lives and their resources to serving mothers and protecting innocent children.”

Option Ultrasound helps women choose life for their preborn children by providing grants to qualifying pregnancy resource centers for 4D ultrasound machines and sonography training for their medical personnel.

Thanks to generous donors to Focus on the Family, your $60 gift to OUP will now be doubled to help save the lives of twice as many babies. Click here to learn more.

Alternatively, if you are pregnant and need help, check out our free resources below.

Related resources:

Counseling Consultation & Referrals

Finding Hope in an Unexpected Pregnancy

Alternatives to Abortion: Pregnancy Resource Centers

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