Riley Gaines to Nike: ‘Protect Girls, Just Do It!’
Pro-woman apparel company, XX-XY Athletics, of which Riley Gaines is a brand ambassador, has released a viral new video celebrating October 10 as Real Women’s Day and calling on Nike to stand up for women and girls in sports.
The powerful advertisement features ten girls of different ages asking Nike why it won’t stand up for them.
They go on to say: “Why do you claim to support women and girls, yet when we need you most, you remain silent?”
“Today, males are claiming our identity, our sports, our spaces. Men and boys are stealing opportunities, medals, trophies and our future. It is not fair or just. In fact, it’s awfully dangerous, yet you refuse to use your platform to stand up.”
“You say you’re for social justice and progress, so why do you allow men’s rights to come before ours?”
“See, with a big platform comes an even bigger responsibility. You have a chance to do the right thing, not just do the needy thing.”
“So we’re asking you Nike, as the biggest voice in all of sports, will you stand up for me?”
“Will you just do it?”
Riley Gaines shared the viral video on X and wrote, “It’s not hard to stand up for women and girls, so why won’t @Nike just do it?”
Chills! Powerful ad by @xx_xyathletics in honor of Real Womens Day tomorrow.
It’s not hard to stand up for women and girls, so why won’t @Nike just do it?pic.twitter.com/A1OJZljEzr
— Riley Gaines (@Riley_Gaines_) October 9, 2024
The compelling video was intentionally released on October 10, or XX Day, which represents a female’s chromosomes.
Riley Gaines launched the Real Women’s Day campaign on October 10 last year.
Supporters are encouraged to wear red to celebrate real women.
Today, let’s remember to celebrate the real women in our lives.
And even better, let’s stand up for them today and every day!
Related articles and resources:
Allowing ‘Transgender Women’ to Compete Against Biological Women in Sports is Anti-Woman
Riley Gaines’ Sponsors ‘Real Women’s Day’ – Did Penn State Shut Her Out?
Daily Citizen interviews Riley Gaines
Video: Riley Gaines on Being Targeted, Advice For Parents, Advocating Female Rights
Image from XX-XY’s YouTube page
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ABOUT THE AUTHOR
Nicole Hunt, J.D., is an attorney and serves as a writer and spokesperson at Focus on the Family. She provides analysis and advocacy engagement for Christians to promote faith, family, and freedom. Some of the issues she writes and speaks on include life, religious freedom, parental rights, marriage, and gender. Prior to joining Focus on the Family, Nicole practiced employment law specifically advising businesses and ministries on employment policies and practices. Nicole worked in Washington, D.C. as a Legislative Assistant to two Members of Congress. During her time on Capitol Hill, Nicole provided policy analysis and voting recommendations to Members of Congress on a variety of public policy matters, wrote speeches, drafted committee statements and questions, wrote floor statements, produced legislation and amendments to legislation, met and developed networks with constituents and interest groups, and worked on regional projects. In addition, Nicole served as an intern to Former Attorney General Ed Meese in the Center for Legal and Judicial Studies at the Heritage Foundation, provided legal analysis to Americans United for Life, and interned in the Office of Strategic Initiatives at The White House during the George W. Bush Administration. Nicole earned her J.D. from George Mason University Antonin Scalia Law School and her Bachelor of Arts in Philosophy and Political Science from Westmont College. Nicole enjoys riding horses and spending time camping and hiking with her family in the great outdoors. Nicole is married to her husband, Jeff, and they have four children. Follow Nicole on Twitter @nicolehunt
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