J.K. Rowling Promotes New Viral Video with Riley Gaines

A new video featuring Riley Gaines has gone viral, with J.K. Rowling’s help. The video illustrates the real strength and courage it takes for girls to compete, not just in sports, but against the woke mob, too.
The powerful video is part of a campaign called Real Girls Rock.
It highlights Gaines and her little sister, a state champion in gymnastics, among other women in different sports pursuing their athletic goals and dreams despite the criticism, hate, personal attacks and gaslighting of “trans” activists and their allies.
Real Girls Rock.
— XX-XY Athletics (@xx_xyathletics) February 2, 2025
The Big Game Ad Nike Would Never Make. pic.twitter.com/eWkNjtPpPS
As each of these female athletes train tirelessly to become the best at their sport, they are threatened with labels like “transphobic,” “right-wing bigot,” and “fearmongerer.”
Audio clips play in the background saying, “Who cares?” “Just be inclusive,” “Female athletes just need to work harder,” and “Don’t blame others for your lack of success.”
The video ends with the words, “Real strength, real courage, Real Girls Rock.”
The ad was produced by XX-XY Athletics, a pro-woman apparel company, of which Gaines is a brand ambassador.
The video immediately received positive responses on X, including promotion by J.K. Rowling who shared the video and wrote, “This is the first and likely the last time I’ll retweet an ad, but I love it.” Rowling has consistently demonstrated courage in standing up for girls and women rights against gender ideologues.
This is the first and likely the last time I’ll retweet an ad, but I love it. pic.twitter.com/oALpr5c10v
— J.K. Rowling (@jk_rowling) February 3, 2025
Gaines shared the video on her X account and wrote that her little sister is her inspiration to keep fighting to save girls sports.
This one is special because it features my little sister, a state champion gymnast. She’s the reason I fight ❤️
— Riley Gaines (@Riley_Gaines_) February 3, 2025
Thank you for standing up for her, @xx_xyathletics https://t.co/CAQxxG03Eo
The compelling video resonates with so many viewers because we know it’s true. We all lived it.
We saw female athletes robbed of titles, scholarships, and future sporting opportunities because they were unfairly forced to compete against males.
And then when some of those female athletes, and some of us, pointed out the obvious — that it’s not fair to pit a girl against a boy in sports — trans activists gaslit us and said we were the problem.
In reality, the toxic woke agenda of the transgender movement is the problem. It is fundamentally anti-woman and hurts real girls and women.
It’s time for all people of goodwill to refuse to live by the lies being propagated by the transgender movement.
This is our moment to stand up for the women in our lives — wives, daughters, sisters, nieces, granddaughters, and female friends.
We need to tap into the same courage and strength we see from the girls in this video.
Be strong in your convictions and courageous in advocating for the truth on this issue.
There is no need to apologize for speaking the truth.
Related Articles and Resources
Riley Gaines to Nike: ‘Protect Girls, Just Do It!’
The ‘Transgender’ Movement is Canceling Women, and It Must Stop
Allowing ‘Transgender Women’ to Compete Against Biological Women in Sports is Anti-Woman
Riley Gaines’ Sponsors ‘Real Women’s Day’ – Did Penn State Shut Her Out?Video: Riley Gaines on Being Targeted, Advice For Parents, Advocating Female Rights
Image credit: XX-XY Athletics /X
ABOUT THE AUTHOR

Nicole Hunt, J.D., is an attorney and serves as a writer and spokesperson at Focus on the Family. She provides analysis and advocacy engagement for Christians to promote faith, family, and freedom. Some of the issues she writes and speaks on include life, religious freedom, parental rights, marriage, and gender. Prior to joining Focus on the Family, Nicole practiced employment law specifically advising businesses and ministries on employment policies and practices. Nicole worked in Washington, D.C. as a Legislative Assistant to two Members of Congress. During her time on Capitol Hill, Nicole provided policy analysis and voting recommendations to Members of Congress on a variety of public policy matters, wrote speeches, drafted committee statements and questions, wrote floor statements, produced legislation and amendments to legislation, met and developed networks with constituents and interest groups, and worked on regional projects. In addition, Nicole served as an intern to Former Attorney General Ed Meese in the Center for Legal and Judicial Studies at the Heritage Foundation, provided legal analysis to Americans United for Life, and interned in the Office of Strategic Initiatives at The White House during the George W. Bush Administration. Nicole earned her J.D. from George Mason University Antonin Scalia Law School and her Bachelor of Arts in Philosophy and Political Science from Westmont College. Nicole enjoys riding horses and spending time camping and hiking with her family in the great outdoors. Nicole is married to her husband, Jeff, and they have four children. Follow Nicole on Twitter @nicolehunt
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